As recruiting practices become more digital and more transparent, you need to use marketing techniques and social media to attract the right hires to your organization via a compelling employment brand. Your employee value proposition (EVP) articulates the experiences and rewards the organization provides in exchange for the employee’s knowledge, skills, and abilities. Employment brand also reflects the culture of your organization and your candidate management philosophy. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.
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Understanding jobseeker behavior is crucial in ensuring that you are delivering an exceptional candidate experience and that your application process is eff ective. Research shows that only 16.7% of companies understand what motivates candidates ...Read more
Having a solid employee engagement strategy can turn current employees into brand ambassadors, amplifying your recruitment efforts year-round. Learn effective brand messaging and strategies for monitoring progress for ongoing results.
A focus on inclusion is critical to your recruitment strategy. Inclusion ensures your employees will feel valued and compelled to commit to your organization and serve as a source of quality referrals.
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What does diversity mean to you? For me, I often see “diversity” visualized in stock photography—typically, an image of hands over hands of varying skin tones or perhaps a group of smiling people of different races. It doesn’t take much, really, to look diverse. But what does it mean for a company to actually be diverse?
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