As recruiting practices become more digital and more transparent, you need to use marketing techniques and social media to attract the right hires to your organization via a compelling employment brand. Your employee value proposition (EVP) articulates the experiences and rewards the organization provides in exchange for the employee’s knowledge, skills, and abilities. Employment brand also reflects the culture of your organization and your candidate management philosophy. Use social networking to attract, grab the interest of passive candidates with your online reputation, and update your systems to better manage digital recruiting efforts.
Recommended Employment Branding Resources
Customer-Centric TA: Deliver Exceptional Service to the Candidate, Hiring Manager and the Business
Learn how the most successful TA leaders use their expertise and powers of influence to make strong talent decisions to attract and keep the right people at the 2018 Strategic Talent Acquisition Conference in Miami on June 5-7.
Learn MoreLearn More about Employment Branding with our Top Resources
Investing in Future Talent: Developing an Effective Internship Program
Businesses require a diverse talent pipeline to ensure the right workers occupy critical roles. Organizations must prepare for the future by attracting new talent and replacing their retiring baby boomers. Internships can play a key ...
Read moreHow to Make a Better Recruiting Video
Ready to be astounded? Facebook now has 8 billion video views per day – that’s a whopping 760 years of watch time. As video becomes an even bigger part of inbound marketing strategies to attract consumers, it’s also finding ...
Read moreHiring and Retaining Non-exempt Talent: Primark’s Launch Story
High-volume staffing is a challenge for many organizations, but imagine doing it in a new market where your organization has zero brand recognition. In this HCI Keynote video, Dennis Watson, Head of U.S. Talent Acquisition at Primark Stores ...
Read moreRecruitment Marketing and Employment Brand Strategy at CH2M
In the wake of a major branding shift, CH2M wanted to get the right people into its talent pipelines to better fuel their global growth. In this HCI Keynote video, Amy Albright, Director of Global Recruiting Operations, discusses the ...
Read moreThe Future of Work is About the Employee Experience
People have more choices than ever when it comes to how and where they work. Two words will determine your ability to attract, hire, and retain your best talent for the foreseeable future: Employee Experiences. In this HCI Keynote video, Jacob ...
Read moreSocial Media Optimization: Attracting Top Talent
Your social strategy is only as good as the messaging behind it. To accomplish a major branding transition, Ericsson looked to social media to promote their incredibly diverse and inclusive employer brand. In this HCI Keynote video, Lisa ...
Read moreRetooling and “Leaning” an Agile Hiring Process at Clemson University
Inefficient, overly complex hiring processes can make bringing the right people on board an exercise in futility and often raise concerns about regulatory compliance. To eliminate this challenge, some organizations are adopting agile, lean ...
Read moreBuilding a Culture Around Agility
How do you preserve the characteristics that make your organization great in the face of drastic, continuous change? How do you sustain engagement and cultural continuity when you’re hiring masses of new talent every year? In this HCI ...
Read moreCustomer-Centric TA: Deliver Exceptional Service to the Candidate, Hiring Manager and the Business
Learn how the most successful TA leaders use their expertise and powers of influence to make strong talent decisions to attract and keep the right people at the 2018 Strategic Talent Acquisition Conference in Miami on June 5-7.
Location & Venue
InterContinental Miami
100 Chopin Plaza
Miami, FL 33131
1-800-327-3005
Call 1-800-327-3005 and reference Human Capital Institute/Strategic Talent Acquisition Conference before 5/11/18 to take advantage of the $229 room rate.